Thumbs Up for Likable Social Media
Studies consistently verify a fundamental truth about buyer behavior: a friend’s recommendation is more powerful than any advertisement. In the world of social media, your inner circle’s experiences...
View ArticleTop Mobile Apps for the Traveling PR Pro
Trade show season is in full swing for CB&A, which means less time in the office and more time in planes, trains, taxis, conference halls and hotel suites. Typically, much of a PR professional’s...
View ArticleMarch/April Dairy Dispatch Now Available!
The March/April issue of the Dairy Dispatch is now available for viewing online! In this issue you’ll find the latest edtech news from our client family, as well as learn about National Wear Your...
View ArticleEarth Day 2012: Our Pledge
This April 22, more than one billion people around the globe will participate in Earth Day 2012 and help Mobilize the Earth™. For over 40 years, Earth Day has served as a launching platform for...
View ArticleSMB Madison: Where Social Media Meets the Breakfast Club
Networking, caffeine, and social media frenzy – this is not your average breakfast club. C. Blohm & Associates is proud to be co-sponsoring this month’s Social Media Breakfast Madison: Mobile’s...
View ArticleSocial Media Breakfast Reminder
Greetings coffee and social media lovers, alike! This is just a quick reminder about this month’s Social Media Breakfast Madison: Mobile’s Brave New World for Search and Social Marketers, on Wednesday,...
View ArticleA Few ‘Smart’ Ways To Pitch The Media
One of the many great aspects of working at C. Blohm & Associates I’ve quickly come to realize is the numerous professional development opportunities afforded the staff. As PR professionals working...
View ArticleSt. Mary’s and C. Blohm & Associates Share Top Honors in Public Relations...
The awards ceremony showcased outstanding public relations campaigns and communication tactics created by numerous Madison organizations during 2011. Awards were selected through a competition that was...
View ArticleCB&A Team Snags 4 Awards at PRSA-Madison Event
C. Blohm & Associates, Inc. (CB&A), the premier public relations firm for the education industry, was proud to receive four honors at the PRSA-Madison Alchemy Awards ceremony Oct. 18. Honored...
View ArticleCB&A Brings Visibility to the Special Needs Industry
We announced some exciting news today! C. Blohm & Associates has rolled out its Special Needs Division, confirming our commitment to education, to children and to giving everyone the chance to...
View ArticleSpecial Needs Division Welcomes First Client – Brain Parade
It’s official! Our new Special Needs Division has its first client. Brain Parade is a developer of learning solutions for children with autism and other developmental disabilities. Its award-winning...
View ArticlePlacing Stories in Tech and Consumer Media – Case Study
Our client, the leader in electronic transcript exchange, sought to increase media coverage of its annual college rankings list from the previous year. C. Blohm & Associates leveraged the growing...
View ArticleReddit & PR: Treasure or Trap?
If you search Reddit on Google, its tagline is “the front page of the internet.” Sounds pretty good, right? In 2012, Reddit had more than 400 million unique visitors. But what is Reddit? And how can...
View ArticleBetty Lou Cruisin’
Last Thursday, the CB&A team took some time to celebrate summer and each other’s company during a Betty Lou Cruise of Lake Monona. We noshed on Madison’s famous Ian’s Pizza and sipped on cold...
View ArticlePRSMS: Make your brand highly recommendable
Recently three CB&A team members, including myself, had the opportunity to attend the annual PR & Social Media Summit held on the beautiful Marquette University campus. Ideas from over twenty...
View ArticleSmart Secrets to Media Pitching: Key Takeaways from PRSA International...
While attending the 2013 PRSA International Conference in Philadelphia last month, I sat in on a session led by pitching expert Michael Smart. During his session, “New Secrets of Media Relations...
View ArticlePR Power Writing: Key Highlights from Michael Smart’s ‘Top 10 Writing...
Recently a few team members took the opportunity to cozy up in the office conference room for Michael Smart’s PR Power Writing webinar. Safe from the flurrying snowfall outside the full-length windows,...
View ArticlePR & Social Media Summit 2014
Recently, four members of the CB&A team, Kristina Rozenbergs, Olivia Hoff, Lauren West and Aaron Krish, traveled to Milwaukee to participate in the annual PR & Social Media Summit at Marquette...
View ArticlePeople Behind the PR — Aleesha Halbach
CB&A is an agency that values its team, and we hope you enjoy learning a bit more about the people behind the PR. Dog or cat person? I think I’m a dog person. Early riser or night owl? Night owl....
View ArticlePeople Behind the PR — Lydia Jerabek
CB&A is an agency that values its team, and we hope you enjoy learning a bit more about the people behind the PR. Dog or cat person? DOG! Any kind is the best kind Early riser or night owl? Night...
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